Mobile apps built for real users, not just app stores
Mobile app development is the design, engineering and launch of applications for iPhone, iPad and Android devices. A successful app needs more than screens: it needs fast performance on older phones, reliable offline behaviour, secure authentication, a backend that scales and a release process that passes App Store and Google Play review the first time.
Our mobile team covers all of it — UX research, native and cross-platform development, backend APIs, QA on real devices, store submission and post-launch improvements based on analytics.
Our mobile app development services
iOS app development
Native Swift and SwiftUI apps for iPhone and iPad that follow Apple’s Human Interface Guidelines and take full advantage of the platform.
Android app development
Native Kotlin and Jetpack Compose apps tested across the wide range of Android devices and OS versions.
Flutter app development
One codebase for iOS and Android with near-native performance and pixel-perfect custom UI.
React Native app development
Cross-platform apps that share code and skills with your React web team.
Cross-platform strategy
Help choosing native vs cross-platform based on features, budget, timeline and team skills.
Mobile app modernization
Upgrading outdated apps to modern frameworks, new OS versions and current store requirements.
Mobile app maintenance
OS updates, crash fixes, performance work and small features under a monthly plan.
Wearable & tablet apps
Companion apps for Apple Watch and Wear OS, and tablet-optimized layouts for field and retail teams.
Native or cross-platform: which is right for you?
| Native (Swift / Kotlin) | Flutter | React Native | |
|---|---|---|---|
| Best for | Max performance, deep device features | Custom UI, one team for both platforms | Teams already using React |
| Codebases | Two | One | One (plus some native) |
| Typical cost | Highest | Lower | Lower |
| Performance | Excellent | Very good | Very good |
| Access to new OS features | Immediate | Usually fast via plugins | Usually fast via libraries |
For most business apps, a cross-platform framework gives the best balance of cost, speed and quality. We recommend native when an app relies heavily on device hardware, complex animations or the newest OS features.
Features we build every day
- Secure sign-in with email, social login, SSO and biometrics
- In-app payments, subscriptions and Apple Pay / Google Pay
- Push notifications and in-app messaging
- Offline mode with background sync
- Maps, geolocation and geofencing
- Camera, QR/barcode scanning and file uploads
- Real-time chat and live updates
- Analytics, crash reporting and A/B testing
Backend and APIs for your app
Every app needs a reliable backend. We build APIs in Node.js, Laravel or Python, use Firebase or a custom backend where each makes sense, and deploy on AWS or Google Cloud with monitoring. If you also need a web dashboard, our web development team builds it on the same API.
Our mobile development process
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Product discovery1–2 weeks
Users, core journeys, monetization and must-have features defined; platform and tech choice agreed.
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UX/UI design2–4 weeks
Wireframes and a clickable prototype tested with target users on real phones.
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Development2-week sprints
Test builds via TestFlight and Google Play internal testing after every sprint.
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QA on real devicesContinuous
Functional, performance, battery and network-condition testing on a range of devices.
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Store launch1–2 weeks
Store listings, screenshots, privacy labels, review submission and release.
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Grow & improveOngoing
Analytics-driven improvements, OS updates and new features.
Mobile app development cost
| App type | Examples | Timeline | Typical budget (USD) |
|---|---|---|---|
| Simple app | Content, booking or loyalty app with a basic backend | 8–12 weeks | $20k – $45k |
| Mid-complexity app | Marketplace, on-demand or fitness app with payments | 3–5 months | $45k – $120k |
| Complex app | Fintech, telehealth or real-time apps with compliance | 5–9 months | $120k – $250k+ |
Ranges are typical for projects of this kind and are shared to help you budget. Your fixed quote comes after a free discovery call and depends on scope, integrations and timeline.
App monetization and growth
We help you plan how the app will make money or save money from the start, because it affects design and architecture:
- Subscriptions and in-app purchases through Apple and Google billing, with server-side receipt validation.
- Paid services and marketplaces using Stripe or similar for physical goods and services.
- Customer apps for existing businesses where value comes from loyalty, repeat orders and lower support costs.
- Internal and field apps where the return is measured in time saved and errors avoided.
We also set up app store optimization basics — keyword-focused titles, descriptions, screenshots and preview videos — plus analytics events that show where users drop off.
Security and compliance for mobile apps
Mobile apps carry sensitive data on devices you do not control. We encrypt local storage, use the iOS Keychain and Android Keystore for secrets, enforce TLS with certificate pinning where appropriate, protect APIs with short-lived tokens, and add jailbreak and root detection for high-risk apps. For healthcare and finance we design around HIPAA, PCI DSS and GDPR requirements, and complete Apple and Google privacy declarations accurately so reviews go smoothly.
Why many apps fail — and how we avoid it
| Common cause | How we prevent it |
|---|---|
| Building too much before validating | Lean MVP scope and early user testing |
| Slow, buggy experience on real devices | Device testing and performance budgets every sprint |
| Weak backend that cannot scale | Cloud-native APIs with load testing before launch |
| Store rejection at launch | Guideline review during design, not after |
| No plan after launch | Analytics, crash monitoring and a post-launch roadmap |
How long does it take to build a mobile app?
Most of the time in a mobile project goes into the parts users never see: the backend, the admin panel, integrations and testing across real devices. Typical ranges look like this:
| App type | Typical timeline | Examples |
|---|---|---|
| Simple utility or content app | 6–10 weeks | Event app, catalogue, internal checklist tool |
| Customer app with accounts and payments | 12–18 weeks | Booking, ordering, membership, loyalty |
| Two-sided or real-time app | 4–8 months (phased) | Marketplace, on-demand delivery, telehealth, chat |
| Add mobile to an existing web product | 8–14 weeks | Reuse existing APIs; new mobile UX and push notifications |
Typical durations for planning purposes. Your written estimate sets the real timeline after discovery.
Store review adds a few days for the first release. We plan for it, prepare listings in parallel and use TestFlight and Google Play internal testing so your team can try every build before launch.
App Store and Google Play launch checklist
Rejected submissions are one of the most common causes of missed launch dates. We prepare every item below as part of the project, not as an afterthought:
- Developer accounts created under your company name, so you own the listings
- Privacy policy, data-safety form (Google) and privacy nutrition labels (Apple) completed accurately
- Sign in with Apple added when other social logins are offered
- In-app purchases set up correctly for digital goods, as required by store rules
- Screenshots, preview video, keywords and descriptions for each store
- Crash reporting, analytics and a feedback channel live before day one
- A test account and review notes so reviewers can reach every feature
After approval we stage the rollout, starting with a small percentage of users on Google Play and phased release on the App Store, and watch crash-free rates before going to 100%.
After launch: maintenance and updates
A mobile app is never finished. Apple and Google ship major operating-system updates every year, devices change, and libraries need security patches. Without regular maintenance, an app that works perfectly today can break or be removed from the store within a year.
- OS readiness — testing on beta versions of iOS and Android so you are ready on release day.
- Dependency and SDK updates — payment, maps and analytics SDKs updated before old versions are retired.
- Monitoring — crash reports, performance and store reviews checked weekly, with fixes prioritised by impact.
- Small improvements — a monthly allowance for enhancements based on user feedback and analytics.
Maintenance plans are billed monthly with agreed response times, and you can pause or cancel them at any time.
How to evaluate a mobile app development partner
Most agencies show polished portfolios. The questions below reveal how they actually work and what happens once the app is in users’ hands:
- Can they show apps they built that are still live and updated in the App Store and Google Play?
- Who designs the back end and APIs — and who hosts and maintains them after launch?
- How do they test on real devices, older OS versions and poor network conditions?
- How do they handle App Store and Google Play review rejections?
- Will you own the developer accounts, signing keys, source code and cloud accounts from day one?
- What does their post-launch support cover, and how quickly do they respond to a crash spike?
Clear, specific answers to these questions matter more than the number of logos on a website. Vague answers about ownership of accounts and keys are a red flag: losing access to signing keys can make it impossible to update your own app.
Mobile app terms you will hear
| Term | Meaning |
|---|---|
| Native | Built separately for iOS (Swift) and Android (Kotlin) |
| Cross-platform | One codebase for both platforms, for example Flutter or React Native |
| Push notification | A message sent to the device even when the app is closed |
| Deep link | A link that opens a specific screen inside the app |
| OTA update | Updating parts of an app without a full store release, within store rules |
| Crash-free sessions | The share of user sessions that end without a crash — a key stability measure |
| TestFlight / internal testing | Apple and Google tools for distributing test builds before release |
For budgeting, see our mobile app development cost guide, and for life after launch, mobile app maintenance.
Why choose us for mobile app development
- One team for design, iOS, Android and backend — no gaps between vendors.
- Test builds on your phone every two weeks.
- Experience with App Store and Google Play guidelines to avoid rejections.
- Privacy and security by design, including data encryption and secure storage.
- Clear handover: source code, store accounts and documentation stay with you.
Explore more in Software Development Services.