Why Ruby on Rails
Ruby on Rails is a mature, full-stack web framework built around convention over configuration. It includes everything a typical web application needs — an ORM, routing, background jobs, email, file uploads, real-time features and testing — so small teams can deliver a lot of functionality quickly.
Many well-known SaaS products and marketplaces were built on Rails, and recent versions have modernised the framework with Hotwire for fast, interactive interfaces without a heavy JavaScript front end, built-in deployment tooling and database-backed job queues and caching. Rails remains a strong choice for products where development speed and maintainability matter more than raw performance.
When Ruby on Rails is the right choice
| Details | |
|---|---|
| Great fit | SaaS products, marketplaces, internal tools and MVPs built by small teams; existing Rails apps that need upgrades or new features |
| Consider alternatives | CPU-heavy processing, very low-latency services, or teams with no Ruby experience and no plans to hire for it |
What we build with Ruby on Rails
SaaS applications
Multi-tenant products with billing, roles and admin tools.
Marketplaces
Listings, search, payments and messaging.
Rails upgrades
Step-by-step upgrades through major Rails and Ruby versions.
Code rescue
Stabilising neglected codebases with tests and refactoring.
APIs for mobile apps
Rails API back ends for iOS, Android and React front ends.
Performance tuning
N+1 queries, caching, background jobs and database indexes.
Our Ruby on Rails toolkit
Upgrading an older Rails application
Many Rails applications are running on versions that no longer receive security fixes. Jumping straight to the latest version is risky, so we upgrade one minor version at a time. Each step runs the test suite, fixes deprecation warnings and updates gems, and ships to production before the next step begins.
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Audit1 week
Review Ruby, Rails and gem versions, test coverage and known vulnerabilities.
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Add safety nets1–3 weeks
Add tests around critical paths if coverage is thin, plus error monitoring.
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Upgrade step by stepVaries
Move through each version, resolving deprecations and incompatible gems.
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ModerniseOptional
Adopt newer features such as Hotwire or built-in job and cache adapters where they simplify the stack.
Typical problems we fix along the way include abandoned gems that block upgrades, slow pages caused by N+1 database queries and background job queues that silently fail. Each one is documented so your team understands what changed and why.
Rails versus other back-end frameworks
| Framework | Strengths | Typical trade-off |
|---|---|---|
| Ruby on Rails | Very productive conventions, mature ecosystem, Hotwire for interactive UIs | Smaller hiring pool than JavaScript or Python |
| Laravel (PHP) | Similar batteries-included productivity, large PHP talent pool | Different ecosystem if your team knows Ruby |
| Django (Python) | Strong admin and access to Python data and AI libraries | Less built-in front-end interactivity |
| Node.js frameworks | One language across front end and back end | More assembly required for a full-stack app |
If you already have a healthy Rails application and a team that knows it, rewriting in another framework rarely pays off. Upgrading, adding tests and improving performance almost always delivers more value for less risk.
Common Rails performance fixes
- Eager loading to remove N+1 queries found with tools such as Bullet or APM traces
- Database indexes for slow queries identified in production logs
- Fragment and low-level caching for expensive views and calculations
- Moving slow work such as emails, exports and API calls into background jobs
- Pagination and streaming for large result sets
Hiring and maintaining a Rails team
Rails developers are fewer than JavaScript or Python developers, but experienced Rails engineers tend to be highly productive because the framework’s conventions mean less time debating structure. When we take over or extend a Rails application, we document setup, deployment and architecture decisions so the code stays approachable for any future developer. If you are building a new team, we can provide engineers for the build and help you hire and onboard your own people for the long term.
Rails architecture patterns that scale
Rails conventions work well for small and medium applications. As a codebase grows, a few additional patterns keep it maintainable without abandoning the framework’s strengths:
Service objects
Move complex business operations out of controllers and models into small, testable classes.
Modular monolith
Organise the app into bounded components or Rails engines with clear interfaces.
Background jobs
Sidekiq or Solid Queue for emails, imports, webhooks and long-running work.
API mode
Rails as a JSON API behind a React, Vue or mobile front end.
Testing a Rails application
- Model and service tests in RSpec or Minitest for business rules
- Request specs covering every API endpoint and permission check
- System tests with Capybara for the most important user journeys
- Factories instead of brittle fixtures for test data
- Brakeman for security scanning and RuboCop for consistent style in CI
Deploying Rails in 2026
| Option | Good for | Trade-offs |
|---|---|---|
| Kamal on your own servers or cloud VMs | Simple, low-cost container deploys | You manage the servers |
| Heroku or Render | Fast setup with little operations work | Higher cost as the app grows |
| Containers on AWS, Azure or Google Cloud | Autoscaling and enterprise requirements | More DevOps effort |
Recent Rails versions ship with built-in options for queues, caching and WebSockets backed by the database, which can remove the need for extra services in smaller deployments.
Taking over an existing Rails codebase
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Audit1–2 weeks
Review Ruby and Rails versions, gems, test coverage, security warnings and hosting.
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Stabilise2–4 weeks
Fix urgent security issues, add monitoring and cover critical paths with tests.
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Upgradeongoing
Move through Rails versions one at a time with dual-boot where helpful.
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Improveongoing
Deliver new features while reducing technical debt sprint by sprint.
Durations are typical. See also legacy modernization.
Signs your Rails app needs attention
- Ruby or Rails versions that no longer receive security patches
- Page loads that have slowed as data has grown
- Tests that are flaky, slow or skipped
- Gems that are abandoned or block upgrades
- Deployments that require manual steps or downtime
Each of these is fixable without a rewrite. Most Rails applications can be modernised incrementally while the team keeps shipping features.
Questions to ask a Rails partner
- How do you approach Rails upgrades across several major versions?
- What is your standard for test coverage on new features?
- How do you monitor background jobs and failed webhooks?
- Will you document architecture and deployment for our team?
- How do you handle gems that are no longer maintained?
Clear answers to these show whether a partner can look after the application for years, not just deliver the next feature.
We also keep a written upgrade log for each Rails application, recording which gems were replaced, which deprecations were fixed and what remains, so future upgrades start from a clear picture rather than rediscovering the same issues.
Work with us
Part of our backend technologies. See also legacy modernization, SaaS development and maintenance & support.
This page is part of Backend Development Services — see the full overview for related services, approach and pricing.